Thursday, 20 June 2013

Why gender balance is good – especially in times of crisis

The German parliament, after much debate, has decided not to impose gender quotas in business. What is the situation of women in the EU labour market? What obstacles do they face? Are quotas in business a solution?

by Agata de Latour 

Interview with Isabella Lenarduzzi, Founder and Director of Jump, a company dedicated to empowering women in the workplace

Agata de Latour: What are the obstacles to empowering women in the workplace and especially in business?

Isabella Lenarduzzi: Women at work face the ‘glass ceiling’, but also the ‘sticky floor’. We now make up almost 60% of new graduates. But at the top level, only 2% of women are chief executive officers (CEOs). At the same time, these role models didn’t exist at all 20 years ago – so this is a great step forward.

Do you think quotas are a good method to empower women?

At present quotas in business deal only with boards, which are not at the executive level and don’t have much influence on day-to-day management. But of course quotas are symbolically important. Women can thus be inspired to rise higher.

Why did the German parliament, which includes some women, refuse quotas?

Many women in decision-making positions have adapted to male culture, and are not aware of the daily difficulties that most women face.

Commission Vice-President Viviane Reding proposed last year 40% female representation on boards in big European companies. What other methods can be used to achieve gender balance?

All the discussions around quotas really help to raise awareness. Having binding regulations on quotas, on equal salaries, on ensuring women at the top of administration in public companies is very important as it serves as an example to the private sector.

What are the benefits of gender diversity?

Lots of research shows that diversity means better management and performance. Having equal male/female participation in the economy raises GDP by more than 20%. In times of economic crisis, we should consider equality more – it can really enhance growth.


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